Data Privacy Policy

Your privacy is important to us. This policy explains how CalmMellowWide collects, uses, and safeguards your personal information when you engage with our creativity platform.

Last Updated: February 20, 2025

Information We Collect

When you interact with our drawing fundamentals platform, we gather various kinds of data to tailor learning experiences and enhance our services.

Personal Information

We collect details you provide directly, such as when creating an account or reaching out to us. This includes your name, email address, phone number, and any messages you send via our contact forms. If you enroll in our drawing courses, we also collect information about your artistic background and learning goals.

Usage Data

We automatically collect data about how you use our site and learning platform. This includes pages you visit, time spent in different sections, completed drawing exercises, and technical details like your IP address, browser, and device information.

We never collect highly sensitive personal data such as financial details, health records, or government IDs without explicit consent for specific purposes.

Cookies and Tracking

Our site uses cookies and similar technologies to improve your browsing experience, remember preferences, and analyze performance. You can manage cookie preferences in your browser settings.

  • Essential cookies for site functionality
  • Analytics cookies to understand user behavior
  • Preference cookies to recall your settings
  • Marketing cookies for relevant content delivery

How We Use Your Information

Your personal data helps us deliver high-quality educational content and keep our drawing platform running smoothly. We are committed to using your data responsibly and only for legitimate purposes.

Educational Services

We use your information to grant access to drawing courses, monitor your progress across levels, and tailor learning recommendations based on your artistic interests and abilities. This personalization supports more effective learning paths for developing your drawing fundamentals.

Communication and Support

Your contact details let us respond to inquiries, relay important course updates, and provide technical help when needed. We may also send periodic newsletters about new drawing techniques, featured artwork, or platform improvements if you’ve subscribed to our communications.

Platform Improvement

Usage data helps us identify which drawing exercises are most beneficial, spot areas where learners struggle, and create new content addressing common learning challenges. This analysis is done in aggregate to protect individual privacy while enhancing our educational approach.

We never sell your personal information to third parties. Your data is used solely to improve your learning experience and enhance our educational platform.

Legal Compliance

In certain situations, we may use or disclose your information to comply with applicable privacy laws, respond to legal requests, or protect the rights and safety of our users and community.

Information Sharing and Disclosure

We maintain strict controls over how your information is shared and take privacy seriously in all our business relationships.

Service Providers

We collaborate with trusted third-party service providers who help us run our platform, process payments, send emails, and offer customer support. These providers access only the information necessary for their services and are contractually obligated to protect your privacy.

  • Cloud hosting services for secure data storage
  • Email service providers for course communications
  • Analytics providers for website performance insights
  • Payment processors for course enrollment transactions

Business Transfers

If CalmMellowWide takes part in a merger, acquisition, or sale of assets, your personal information may be transferred as part of that deal. We will inform you by email and explain any changes to how your data is handled.

Legal Requirements

We may disclose your information when required by law, a court order, or government request. This includes situations involving potential threats to safety, investigation of fraud, or violations of our terms of service.

Your Rights and Choices

Under Canadian privacy law, including PIPEDA (Personal Information Protection and Electronic Documents Act), you have specific rights regarding your personal data.

Access and Correction

You may request access to the personal information we hold about you and ask us to correct any inaccuracies. We’ll provide this information within 30 days of your request, subject to certain legal exceptions.

Data Deletion

You may request deletion of your personal information, and we’ll comply unless we have legitimate reasons to retain it for legal compliance, fraud prevention, or legitimate business purposes. Deleting your account will remove access to your course progress and stored artwork.

To exercise any of these rights, contact us at [email protected] with "Privacy Request" in the subject line.

Marketing Communications

You can unsubscribe from our marketing emails at any time using the unsubscribe link in each message or by contacting us directly. You’ll still receive essential updates about your account and course enrollment.

Cookie Management

Most web browsers let you control cookies through their settings. You can choose to accept all cookies, block certain types, or be prompted before cookies are stored. Blocking essential cookies may affect site functionality.

Data Security and Retention

We implement robust security measures to shield your personal information from unauthorized access, alteration, disclosure, or destruction.

Security Measures

Our security practices include encrypted data transmission, secure server environments, regular audits, and restricted access controls. We employ industry-standard SSL encryption for all data transfers between your device and our servers.

  • 256-bit SSL encryption for data transmission
  • Secure cloud storage with encrypted databases
  • Regular security vulnerability assessments
  • Multi-factor authentication for administrative access
  • Employee training on privacy and security practices

Data Retention

We keep your personal information only as long as needed to provide services, comply with legal obligations, or resolve disputes. Account data is typically retained for three years after closure, while course progress data may be kept for up to seven years for records.

International Transfers

Although our main operations are in Canada, some providers may process data abroad. We ensure adequate protections via contractual safeguards and adherence to Canadian privacy requirements for cross-border transfers.

Despite our security measures, no method of online transmission is completely secure. We encourage strong passwords and keeping your account information confidential.

Children's Privacy

Our drawing platform welcomes learners of all ages, and we take special care to safeguard the privacy of younger users in line with Canadian privacy laws.

For users under 18, we require parental consent before collecting personal information. Parents or guardians can review their child’s data, request corrections or deletion, and withdraw consent at any time.

Parental Controls

Parents have the right to review any personal information collected from their child, request deletion, and deny further collection or use of their child’s data. We provide clear mechanisms for exercising these rights.

If you believe we have unintentionally collected data from a child under 18 without proper parental consent, please contact us immediately so we can take appropriate action.

Changes to This Policy

We may periodically update this privacy policy to reflect changes in our practices, technology, legal requirements, or other factors. Significant changes will be communicated by email or prominent notices on our website.

Minor updates may be posted without individual notification, so please review this policy regularly. The "Last Updated" date at the top shows when the most recent changes were made.

Your continued use of our platform after changes indicates your acceptance of the revised terms. If you disagree with any changes, you may stop using our services or contact us to discuss concerns.

Contact Information

For questions about this privacy policy or to exercise your privacy rights, reach us at:
CalmMellowWide
22B Baker Street, London, W1U 3BH, United Kingdom
Phone: +44 20 7946 0123
Email: [email protected]